Design is Human
Details of the fit and finish are critical to the design

Anders Warming: 4 Door Hatch is 100% Mini

## Anders Warming is a Danish automotive designer and Head of MINI Design, a division of BMW AG. Warming remembers sketching cars at a very young age, and to today always has a pen in hand ready to feed his impulse designing cars for MINI. As Warming puts it, “Designing cars is a very complex process where thousands of little details have to come together in one harmonious image.” In this two part exclusive interview with Warming, MA founder Bernard McCoy examines his role at MINI, the new MINI 4 Door Hatch and how the brand’s head designer envisions MINI’s future with the brand’s radical concept car MINI Superleggera™ Vision. (image: primary.jpg caption: Bernard McCoy proudly stands in front of book prototypes) **Anders Warming:** On a personal note, my family (link: http://google.com text: had a MINI) when I was young. I remember the back seat of the MINI and being taken to kindergarten in a MINI, so that was my first contact point with MINI as a person. We had a MINI for 3 or 4 years. Professionally, I’ve always been a fan of the brand. I started with BMW Group at Designworks back in the mid 1990s, at the time Rover was part of MINI which was part of BMW Rover Group and we had MINI projects going on at Designworks. (caption: This is a video caption) Within the first year of me designing for BMW I was actually involved in proposals for the new MINI. I did some sketches for Frank Stevenson’s original sketches, things like sports packages which at the time were some of my first work as a junior designer. After that my involvement was very much with BMW and from my curriculum as you will know, designs for future BMWs. Around 2005 I got into the advance role in designing for car groups here in Munich. It was an advance group design role including for BMW and Roll Royce, but the two main focus areas at the time were on BMW and MINI. From 2005 to around 2007, I was working with MINI. (image: primary.jpg caption: Photo by Jason Travis) In this two part exclusive interview with Warming, MA founder Bernard McCoy examines his role at MINI, the new MINI 4 Door Hatch and how the brand’s head designer envisions MINI’s future with the brand’s radical concept car MINI Superleggera™ Vision.